
Jewelry Designer, goldsmith and Founder of the brand La jolie Demoiselle – ornamenti emozionali
Alessandra Lorini likes to define herself as an artisigner: a bit of an artisan, a bit of a designer. The passion for jewellery, in every form and material, has accompanied her since childhood.
If the degree in Industrial Design and the Master in Jewelry Design, obtained at the Polytechnic of Milan, brought her closer to a jewel, so to speak, technological, the need to make with her hands is vital and the first source of inspiration for her.
Hands, head, heart is his motto: two opposing entities that find a way to dialogue in harmony halfway. From 2014 to 2016 he started and managed the small Milanese atelier of a well-known jewelry brand, gaining attention and care for detail.
Inspiration comes from lived experiences: feelings and sensations come to life in his creations. A gesture and a soul can be worn. Leone was born on 12 February 2020: his greatest masterpiece. Creating is breathing again, looking at the world through its amazement.